Have you ever tried Pomegranate Raspberry or Honeysuckle Honeydew Lip Balm? These are only two of the 16 fantastic flavors in the all natural EOS line of lip balms. EOS came on the market in 2001 to change the lip balms of the past.
Mehra, who is co-founder and CEO of Evolution of Smooth, had a different perspective on lip balms. He made it his goal to create ones that were teasing, tantalizing and fun to put on, and he packaged them in tiny pastel globes instead of the cylinders of Blistex and Chapstick.
This concept of fun almost seemed to come out of nowhere. EOS had tough competition to overtake, so the company began slowly with only a few shelves in Walgreens and Walmart. After a few years, when hot celebrities like Miley Cyrus and Kim Kardashian were seen around Hollywood popping out little globes of Smooth, the idea caught on. Soon Target started to carry EOS and the brand took off. Learn more facts of this cool product here on youtube.com.
Internationally, EOS lip balm became an incredible success as Mehra created more fresh, flavors and packaged them in the unique round globes. EOS broke the concept that lip balms should only come in three, dull flavors: regular, cherry and mint. EOS has introduced 16 with more every year. Refer to this link, blogwebpedia.com.
Some of the delicious tempting flavors are Sweet Mint, Tangerine, Lemon Drop, Vanilla Bean, Passion Fruit, Pomegranate Raspberry, Honeysuckle Honeydew, Strawberry Sorbet and Blueberry Acai.
All the flavors are 95 percent organic, made with jojoba oil, shea butter, added vitamins, and they are chemical and paraben-free while still being tantalizing to put on.
EOS Lip Balms have changed the industry, and they are now a $244 million leader worldwide. Mehra designed EOS for people of all ages, but the Millenials purchase over 80 percent of the products and have adopted the brand as their own.
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